Pel Hughes

Company Profile

With a 70-year history of resilience and determination, Pel Hughes Printing is a shining example of success in the heart of Mid-City, New Orleans. Founded in 1954, this woman-owned company has constantly evolved to meet the ever-changing demands of the industry.

In the 1980’s, Pel Hughes Printing expanded their services and ventured into financial transaction processing market to add to their current commercial print and direct mail services. This was the first step in expanding into the Variable Data Direct Mail, Digital Printing, and Omnichannel Campaign Marketing Pel Hughes currently provides. Transactional Processing positioned them well as the advent of the internet in the 1990’s and the demand for more relevant, data driven content on print and direct mail.

Pel Hughes demonstrated resilience following the destructive impact of Hurricane Katrina in 2005, despite their flooded headquarters and ruined equipment. They persevered and seized the opportunity to evolve from a conventional printer and mailer to a thriving marketing service provider. During the challenging times of the 2020 pandemic, Pel Hughes Printing stood strong by providing essential medical printing services for testing. They contributed by manufacturing testing boxes, kits, forms, labels, and instructions, supporting clinics, universities, and businesses in the fight against the pandemic.

Today, Pel Hughes Printing operates from a state-of-the-art 65,000-square-foot facility. Their passionate team offers a wide range of marketing services, including direct mail, email marketing, print advertising, and digital marketing. Demonstrating their commitment to sustainability, Pel Hughes Printing utilizes recycled paper and soy-based inks, minimizing their environmental impact.

Celebrating their 70th anniversary, Pel Hughes Printing remains a resilient force in the marketing industry. With determination, adaptability, and a commitment to excellence, they continue to evolve, grow, and thrive. Pel Hughes Printing remains committed to the success of their clients and continues to offer effective and efficient solutions that their clients demand.

Situation

As a long time client of the LCTCS MEP of LA, Pel Hughes was asked to complete our new Supply Chain Assessment.  The MEP of LA was a trusted partner due to many projects being a success in the past such as a Competitive Review Assessment, Lean 101 Training, COVID-19 Business Assessment and the Business Continuity Assessment.  All of these services have helped Pel Hughes printing to grow and work through the challenges that have impacted their business. After taking the Supply Chain Assessment, Pel Hughes Printing was found to be above average in their supply chain efforts compared to other manufacturers, but there was still some room for improvement.  The concerns noted by LCTCS MEP of LA SCOIN third party provider VersoriumIQ were availability of paper stock, logistics delays, and logistics expense.

Solution

As a result of the Supply Chain Assessment project, LCTCS MEP of LA and VersoriumIQ identified several areas of critical business processes that needed to be addressed.  Areas of opportunity included KPIs usage, sustainability strategy, technology and suppliers, ERP and transportation modules and more.   With a few follow up coaching sessions by MEP staff, Pel Hughes was able to embark on a Business Strategy Execution Plan and addressed the challenges internally resulting in significant impact to the company.

Results

As a result, the improvements made by the LCTCS MEP of LA helped the company grow annual revenue significantly.